Design Architect / Kesson, MOOTAA
Constructuion / Kesson
Location / Seoul, Korea
Photograph / MOOTAA
'SAMSUNG' is a global consumer electronics company and its head office is located in Seoul. Representative of 'MOOTAA' participated in the design of the product experience space located in the head office, and wondered how to convey the future-oriented value pursued by the company to consumers. This store is not simply a space for exhibiting products, but it is designed as a space for a glimpse of the future of the company. To this end, an interactive media wall was installed in each space, allowing viewers to manipulate the space. k environment of its employes.